Tony McChrystal: Presentations

Director of ReputationDefender EMEA Tony McChrystal joined the company in 2011, serving as a member of the UK management team. This marked the start of what proved to be a sustained period of strong growth, with Tony helping the organisation to establish a global reputation as the leading online privacy and reputation management specialist.

In his role at ReputationDefender, Tony McChrystal made a critical contribution to the company’s success, helping to identify markets in Europe that were relevant to the business and develop new business products.

As EMEA Director, Tony McChrystal works closely with family offices, high profile individuals, Fortune 500 companies and multinational corporations. In addition to his considerable expertise and experience in reputation management, Tony is also trained in crisis management and PR, providing him with unique industry insights and helping him to develop tangible solutions when clients find themselves in the eye of the storm. Placing an emphasis on pre-emptive action and long-term planning, Tony McChrystal helps clients to formulate strategies to protect themselves against unforeseen situations and potentially prevent issues arising in the first place.

Founded in 2006 and now part of Norton, ReputationDefender was launched with the vision of empowering and enabling people and organisations to protect both their privacy and online reputation. ReputationDefender helps the clients it works with to ensure that information about them published online is up-to-date, accurate and balanced. Over the years, the company has established itself as a world-leading pioneer of the online reputation management sector.